SEATTLE/NEW YORK (Reuters) – Microsoft Corp’s last-ditch attempt to reclaim its prominence in the smartphone market won favorable early reviews on Monday, but it may come too late to claw back customers from Apple Inc and Google Inc.
The world’s largest software company, along with network carriers and handset makers, is planning to spend more than $100 million on marketing the phones, which analysts said could compete with Apple’s iPhone, but that may be a struggle.
Microsoft is attempting to hit the market with its Windows Phone 7 series, featuring a completely brand new home screen and user interface experience, robust Xbox LIVE and Zune integration and vastly improved
social networking tools.
It aims to conquer a good market share, and its launch coincides with this coming 2010 holiday season. However, it’s still too soon to determine if it will be enough to compete with Apple and Google’s mobile platforms.
Senior Tech Writer for Vodien Internet Solutions
Bill Poh is the Senior Tech Writer at Vodien and he covers web hosting, online marketing, social media, business and the latest tech innovations. When not writing, he’s busy pursuing his passion for photography, graphic design, and creative arts.
Here are some of the other pages created by Bill Poh: